vs
Linktree is the best-known link-in-bio tool, and its Premium plan adds Instagram auto-replies and social scheduling. DM Automata starts from Instagram DM automation and includes a bio link, a store and a scheduler from the free plan up.
Prices verified 2026-09-25 · see sources
Side by side
DM Automata
Linktree
Instagram automation
Link in bio
Selling
Beyond the link
Plans & pricing
Pricing
Monthly list prices in USD unless noted.
DM Automata
Free
$0
1 Instagram account · 1,000 DMs / month · bio link, app opener, 1 store product
Pro
$14
$9.91/mo yearly · 5 Instagram accounts · 25,000 DMs / month · unlimited automations
Business
$39
$24.91/mo yearly · 20 Instagram accounts · 100,000 DMs / month · API, webhooks, team roles
Purchasing-power pricing applies in many countries. Every paid plan has a 14-day money-back guarantee, and every plan, Free included, takes 0% platform fees on store sales.
Linktree
Free
$0
unlimited basic links · sell products with a 12% seller fee
Starter
$8
personalised Linktree · basic analytics · 9% seller fee
Pro
$15
removes Linktree branding · custom themes · advanced analytics · mailing-list integrations · 9% seller fee
Premium
$35
0% seller fee · social media scheduling · unlimited Instagram auto-replies · smart routing
Monthly prices; each paid plan is cheaper billed yearly. Linktree shows prices in local currency, so what you see may differ by country. Payment processing fees apply on top of seller fees.
The honest take
Choose Linktree if
You mainly need a good-looking link page across many platforms and rarely automate DMs.
Choose DM Automata if
Instagram is where you sell, and you want DM automation, your bio link and 0% fees without paying for Premium.
Start free — no card neededYes, if Instagram is your main platform. You get a link-in-bio page plus Instagram DM automation and a store with 0% seller fees on every plan, Free included (Pro at $14/mo adds unlimited products). Linktree needs Premium at $35/mo for 0% fees and unlimited Instagram auto-replies.
Linktree Premium ($35/mo) includes unlimited Instagram auto-replies. DM Automata includes Instagram DM automation on every plan, starting with 1,000 DMs a month free.
Linktree charges a 12% seller fee on the Free plan, 9% on Starter and Pro, and 0% on Premium, plus payment processing. DM Automata takes 0% platform fees on every plan.
Linktree figures checked on 2026-09-25. Source: Linktree’s public pricing page, with USD prices confirmed against two independent 2026 pricing breakdowns. Pricing changes often — spotted something out of date? Tell us. Linktree is a trademark of its owner; not affiliated with DM Automata.
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